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Shanghai's Primary Color Boosts Capacity with Konsgberg Digital Finishing System

Quality, efficiency and stability crucial for meeting ever-growing demand.

  • Kongsberg table boosted capacity and increased productivity to drive efficiency gains.

  • MultiZone production further increases throughput.

  • Fully upgradeable to meet changing and growing demands.

Continuous Production, Maximum Efficiency

Primary color specializes in the development of worldwide cutting edge marketing products and offers all inclusive services such as prepress, printing, and e-commerce to simplify customer marketing implementation. "We provide our services to a variety of FMCG and high-end luxury good companies, such as carters, Louis Vuitton, and Piaget," said Min Fang, Production Manager at Primary Color Shanghai. "Cutting is the final link in our manufacturing process, and quality and stability are critical to ensuring maximum quality.


"We were hoping to add one very efficient and stable cutting machine to our 5,000 square meter facility to provide the extra capacity we required, so stability, functionality, and efficiency were all important to us."


In order to boost productivity and maximize efficiency, we were looking for a table which addresses our continuous production requirements and also had a material receiving platform.

Min Fang, Production Manager, Primary Color Shanghai


Performance, Quality, Speed

"The Kongsberg C Series is built for the highest performance, redefining the possibilities of digital finishing," stated Ken Xu, Sales Manager at Kongeberg PCS. "Its quick and precise tool movements enable high-quality digital production even under the most stringent deadlines." The Kongsberg C Series offers an iconic performance made possible by cutting edge, rock -solid engineering. It makes use of aerospace technology by integrating an aluminum composite tabletop, a rack and pinion drive system, and dynamic table mapping to achieve maximum cutting accuracy and consistency."


The Kongsberg C64 Edge produces remarkable, high-quality outputs and enables quick turnarounds because to its high speed (75m/min) and acceleration (1G). "Most importantly, the Kongsberg C Edge has been designed to evolve with a business, and so it can be easily upgraded in terms of both speed and acceleration to meet changing demands," Ken explained.


We're very satisfied with the quality of the machine, which has required almost no maintenance.

Stability and Flexibility

"Primary Color focuses on technology, analyzes traditional workflow, recommends improvements, and develops and implements modern, integrated printing solutions," Min fang explained. "We are very pleased, first and foremost, with the stability of the machine quality, and secondly, with the flexibility of the software and the application of the anti-dazzle function."


"We use 5m-wide LED dry printing devices, as well as a 3m flat roll dual-use UV device with a maximum printing thickness of 5.08cm." Min Fang stated, "We use green and environmentally friendly UV ink, 3M company certified printing equipment, and super gamut printing." "The Kongsberg machine has now been in use for nearly three years, with almost no-fault issues or maintenance required."


Tooling and Smart Automation

The Kongsberg C performance range is compatible with a wide range of optional tool units, allowing for numerous tool combinations to handle whatever materials are being processed.


"Primary Color took full advantage of the range of tools available, with a comprehensive package that included a Heavy-Duty, the HD Bevel Knife tool for solid board, V-notch toolkit for PowerHead, RotaCut tool RM knife tool, as well as the PressCut Knife, HF VibraCut tool, a second fast tool enabler and the I-Camera kit and I-Cut production console for sign and production," said Ken. "The team also benefits from a factory installed Multizone panel which adds even more efficiency and productivity to the facility."


MultiZone production allows users to load two sheets at once, maximizing production capacity on the Kongsberg cutting table without the need for costly automated add-ons. "The MultiZone Operation Mode enables the operator to prepare one zone while the table processes the other, with automatic change-over when one zone is completed, vastly increasing overall productivity and throughput," Ken explained. "An optional zone control panel mounted on the table's side cover provides MIn Fang and the Primary Color team with a time-saving way of acknowledging that the zone is ready for production, as well as manual vacuum hold-down control."


Bringing Designs to Life

Min Fang said that the capabilities of Kongsberg C64 Edge had opened a number of opportunities to Primary Color. "After learning and perfecting the basic cutting functions and then seeing first-hand how the machine itself is designed with solid and durable materials, we are now undertaking more training to maximise the potential of our machine application," said Min Fang.


Now that the Kongsberg table is fully integrated into our production, we are looking forward to upgrading some existing functions and adding new capabilities to further improve our cutting efficiency and productivity.

Min Fang, Production Manager, Primary Color Shanghai


For more information on KONGSBERG MACHINES, please contact our local Dynagraph representative.

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